Action Bait

Home for All Your Fishing Equipment Needs

Pro Max Reel

This is one reel that truly goes the distance. Engineered for world record casting competitions, the 525 MAG lets every angler toss the lightest live baits with ease or reach untouched waters when surf fishing...

Johnson CENTURY Spincast Reel The CENTURY for a New Generation, Durable metal frame and cover Bearing drive with instant anti-reverse, Dual roller pick-up pins, Pre-spooled with Berkley Trilene XL

The Ardent Reel Kleen Cleaning Kit provides the angler everything needed for the kind of complete reel maintenance that's critical to high performance and long life in any model reel. Routine cleaning and proper lubrication ensures every model of reel performs at its peak capacity...

Ardent Reel Kleen Cleaner is a chemically engineered solvent specifically developed for regular cleaning of fishing reels. It dissolves old grease and dirt for easy cleaning and will not damge internal parts like some cleaners can...

Ardent Reel Butter Bearing Lube utilizes the latest in lubrication engineering technology. It penetrates deep into ball bearings and roller bearings for a complete flush of dirt and foreign debris, as well as thorough lubrication...

A high performance synthetic product specifically designed for fishing reels. Ardent Reel Butter Grease protects components long after the competition has broken down. It prevents corrosion while easily bonding to all the working parts of any model fishing reel.

Pflueger Cetina Low Profile Baitcasting Reels... it's even more fun fishing with the right equipment! Central to a good, performance-perfect tackle setup! Don't let the high quality fool you... our price is mighty attractive on these Reels here! Features: 9 double-shielded stainless steel ball bearings; One-way clutch instant anti-reverse bearing; Titanium line guide; Patented six-pin adjustable centrifugal brake system; Lightweight 1-Pc...